CLASSIC
STYLE
VIVID
Focusing on simple, honest ingredients prepared in a simple, honest way, Fresh & Vibrant Classic™ is a warm decor that welcomes you to enjoy a family meal in a comfortable space. The graphics are materials that suggest a lovingly worn, handcrafted space to enjoy the many unique tastes of McDonald’s in one space that isn’t far from home.
With an emphasis on making a stronger connection to the origin of our food, Fresh & Vibrant Style™ features the story of real ingredients grown on American farms. The decor focuses on reconnecting our quality story with the memory of childhood favorites in a modern, contemporary way.
Featuring bold, large scale fresh food graphics, Fresh & Vibrant Vivid™ energetically tells the story of farm to fork. Strong, linear wood tones emphasize the long communal tables and bright, textured graphics paint the interior of the feature pendants highlighting the inviting round tables of this decor.
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